PurePay

About PurePay

An independent guide through the merchant services market.

PurePay helps UK businesses understand their card payment, EPOS, funding, and business banking options—then makes it easier to choose a setup that suits the way they trade.

How we work

Better decisions start with a clearer comparison.

Card payment pricing can include transaction rates, authorisation charges, terminal rental, PCI-related charges, early-exit terms, and different rates for debit, credit, business, and international cards. Comparing providers on one number can be misleading.

We start with your business type, turnover, transaction pattern, existing setup, and priorities. That lets us compare options on a like-for-like basis and flag where a lower headline rate may not mean a lower overall cost.

You stay in control. A review is free and there is no obligation to proceed. If you select a provider, they may pay PurePay a commission for the introduction; this does not create an extra broker charge for you.

What you can expect

Straight answers before you sign.

Compare the full cost

A headline rate rarely tells the whole story. We look at transaction pricing, terminal costs, contract terms, and the way your business actually takes payments.

Explain the trade-offs

Every option has strengths and limitations. We explain the practical differences clearly so you can decide with confidence rather than relying on sales jargon.

Keep the process transparent

PurePay does not charge merchants for a review. If you choose a provider, that provider may pay us a commission; we make that broker model clear before you decide.

Before you switch

What we recommend checking.

  • Your current contract end date and any exit charges
  • Monthly turnover and your mix of card types
  • Terminal and EPOS requirements for your team
  • How quickly you need a new setup in place
  • Any recurring costs beyond the advertised rate
  • The support and settlement pattern your business needs

Ready for a clearer comparison?

Start with a free review of your current setup, or use our guides to understand the terms before you compare.